Mar 01, 2023
News Release

Blue Buffalo partners with actress and real-life cat lover Angela Kinsey for National Sleep Awareness Month

In celebration of National Sleep Awareness Month, Blue Buffalo has announced a partnership with actress Angela Kinsey to offer healthy sleep solutions for cats and cat parents.
Blue National Sleep Awareness Month featured

In celebration of National Sleep Awareness Month, Blue Buffalo, the nation's leading natural pet food company, is announcing a partnership with actress and real-life cat parent Angela Kinsey to offer healthy sleep solutions for cats and cat parents. Kinsey is best known for her portrayal as the beloved cat lady Angela Martin on The Office.

According to a recent study conducted by Blue Buffalo, 4 out of 5 cat parents report their cats are awake and active at night, and 47 percent say their sleep is disrupted by their cat’s antics. With nearly two-thirds (64 percent) of cat parents who experience disrupted sleep looking for ways to manage their cat’s activities, Blue Buffalo is teaming up with Kinsey to offer fun and effective ways to manage these common behaviors.

“I know all too well about funny dawn and dusk behaviors with my cats, Snickers and Oreo, from snuggling in my hair at bedtime to being very chatty and running full speed through the house,” shares Kinsey. “Since these hilarious hijinks can often keep us up at night, I’m thrilled to be partnering with Blue Buffalo to share some simple solutions that have worked in my home, like plenty of active play before bed and shifting the regular evening meal closer to bedtime. I feed Snickers and Oreo BLUE Tastefuls to ensure they are well nourished throughout the day. Plus, they love the taste – so I don’t have to choose between food they enjoy and good nutrition.”

BLUE Tastefuls is a portfolio of deliciously healthy wet and dry cat food specially crafted to entice even the most finicky felines while delivering high-quality nutrition through natural ingredients. The product line comes in a wide variety of meat-first recipes and textures to please every cat’s palate. Every BLUE Tastefuls recipe also fulfills the brand’s True BLUE Promise of using the finest natural ingredients—real meat as the first ingredient, NO chicken (or poultry) by-product meals, NO corn, wheat or soy and NO artificial flavors and preservatives.

Angela Kinsey and Blue Buffalo’s Top Tips for Cat Parents During National Sleep Awareness Month:

  • Play with your cats close to bedtime to enhance your bond at the end of a busy day and help tire them out.
  • Minimize catnaps during the day.
  • Keep mealtimes on a regular schedule to create consistency and try shifting one feeding closer to bedtime.
  • Keep cats healthy and well-nourished with a natural food made with high-quality, healthy ingredients, such as BLUE Tastefuls, which ensures cat parents never have to compromise on taste or nutrition for their feline family members.

BLUE Tastefuls comes in a variety of textures and flavors, all made with natural ingredients, like wholesome grains and vegetables, and enhanced with vitamins, minerals and other natural nutrients.

Dry Food

Wet Food in Cans

Wet Food in Singles – Perfectly portioned cups in a handy twin-pack: Just snap, peel, pop, and chop!

To learn more about BLUE Tastefuls, please visit and follow Blue Buffalo on Instagram at @bluebuffalo, Twitter at @bluebuffalo and Facebook at

About Blue Buffalo

Blue Buffalo, the country’s #1 natural pet food, started with a promise made to a lovable Airedale named Blue who struggled with cancer, the leading cause of death in dogs. His family, the Bishops, wanted to feed him the best food possible, so they searched for food with high-quality ingredients, but decided to create something even better – natural pet food for dogs and cats with nutritious ingredients, real meat first, and some of the highest standards in the industry. Since Day 1, BLUE’s team of veterinarians and animal nutritionists has carefully selected high-quality, natural ingredients and upheld its True BLUE Promise to dog and cat pet parents – real meat as the first ingredient with NO chicken (or poultry) by-product meals, NO corn, wheat or soy, and NO artificial flavors or preservatives. The result is a portfolio of high-quality, natural food and treats that both dogs and cats love. This simple idea: “Love them like family. Feed them like family.” lives on today in every Blue Buffalo recipe.

The attendees represented seven decades of work in the Betty Crocker Kitchens, from developing and testing recipes to guiding kitchen tours. And each of them brought a favorite recipe to share. The spread included appetizers and sides, salads and mains, and desserts and breads.

About General Mills 

General Mills makes food the world loves. The company is guided by its Accelerate strategy to drive shareholder value by boldly building its brands, relentlessly innovating, unleashing its scale and standing for good. Its portfolio of beloved brands includes household names such as Cheerios, Nature Valley, Blue Buffalo, Häagen-Dazs, Old El Paso, Pillsbury, Betty Crocker, Yoplait, Annie’s, Wanchai Ferry, Yoki and more. Headquartered in Minneapolis, Minnesota, USA, General Mills generated fiscal 2022 net sales of U.S. $19.0 billion. In addition, the company’s share of non-consolidated joint venture net sales totaled U.S. $1.1 billion


General Mills Communications   
Binoli Dua