Alimento
Carbe Diem: Pasta, Reimagined
Carbe Diem, one of General Mills’ latest ventures in the better-for-you space, hosted a restaurant takeover for an elevated dining experience in the Twin Cities. Meet one of the co-founders behind it all.
About Carbe Diem
Carbe Diem is not a pasta alternative. It’s a return to real pasta, reimagined through the lens of culinary expertise and nutritional balance.
Carbe Diem delivers the taste and texture people love, with 55% fewer net carbs than traditional pasta, 24 grams of fiber per serving and no added gums or alternative flours. Since its launch, the brand has grown quickly and is now available at major retailers including Amazon, Publix, Fresh Thyme, Target in California and Kroger, with plans to expand into additional grocery stores nationwide, totaling 3,000 by the end of 2025.