Oui by Yoplait launches heritage collection

Fans of Oui by Yoplait love the French style yogurt. And they also love the glass pots it comes in.


An eye for design

From the moment the brand launched, in 2017, they’ve been popular for various uses, including for crafts.

And over the last few months, as families looked for things to do while staying safe at home, that popularity has spiked.

“We know that many people who enjoy Oui also love to upcycle the glass pots and as people have been spending more time at home in recent months, we’ve seen an uptick in online searches related to crafts using Oui pots,” says Kelli Vander Tuig, assistant manager, Brand Experience, Oui by Yoplait.

So the Oui team has developed something that will make the crafters happy, as well as anyone with an eye for design.

Three glass pots with French-inspired designs are now available for a limited time.

It’s the brand’s “Heritage Collection.”