History

Trix Rabbit creator dies at 89

Remembering Joe Harris, credited with creating the often-frustrated mascot for Trix cereal and the “Trix are for kids” slogan.
Trix creator

A silly and smart creation

Inspiration usually makes a short trip.

Charles Schulz viewed himself as Charlie Brown in his Peanuts cartoon strip. Ernest Hemingway’s experiences were infused into his fiction.

Could Joe Harris have seen a bit of the Trix Rabbit in himself?